Sven-Erik Knoff
Sven-Erik Knoff is an internationally awarded Norwegian filmmaker, photographer, brand strategist and business adviser. He is the founder and CEO of FotoKnoff AS and the founder of DREYMA, combining visual storytelling with business strategy and commercial insight.
His professional background spans film and photography, tourism, hospitality, business development and strategic communication. With previous leadership roles at NHO Reiseliv and extensive experience in destination development, he brings a broad understanding of how businesses and industries create value, communicate their expertise and strengthen their market position.
Through FotoKnoff and DREYMA, he works with companies and organisations across tourism, maritime industries, aquaculture, technology and other B2B sectors. His work encompasses film and photography, brand positioning, editorial content, digital communication, SEO and business development.
He also advises organisations on the strategic use of AI as Augmented Intelligence, using technology to strengthen research, analysis, problem-solving and decision-making. His approach is grounded in critical thinking, source quality, creativity and professional judgement, with human expertise always at the centre.
